As a CEO, you may be missing out on a trick to use the #1 Salesperson you have access to. Who is this salesperson? It is you! How can you generate pipeline and awareness through Social Media for your company? While the sample size was relatively small, the research done by LeadStrategus – (Disclosure -…
The 5 most important takeaways on how CEOs should orchestrate their company in getting social selling right- from our first Social Selling Event: 1. Social Selling will revolutionise selling. 2. Social selling is NOT ‘selling on social media’. It is influencing prospects, building/ nurturing relationships socially, and then taking conversations to the real world. 3.…
Do you really need a Salesforce/SAP/Oracle if you are hitting the coveted 100 crore turnover? Or would a Zoho/Hubspot /SugarCRM suffice? It may be shocking to know that CEOs of rapidly developing companies will be advised to go for the most expensive CRM solution just to be ‘future-ready’.If you are a CEO, do not get…
Sales leaders become CEOs because they are adapting to hunting the elephant. When they become CEOs they need to do radically different things. They need to know & get things done in multiple areas: be it cutting & cleaning the meat, cooking it, and then distributing it to the right people and ensure that they…
3 key takeaways on how Indian CEOs look at Social Selling from my workshop “CEOs: Get Social” 1. CEOs need to address many stakeholders beyond the customer(s); employees, media, extended community, potential employees, peers & competition – & want to do that through Social Media. 2. A CEO can’t just afford to be a Superstar…