Author: administrator

Lessons from the struggles of a self-made billionaire: Howard Schultz, former CEO and chairman of Starbucks

The elegantly suited, smart-talking, Caucasoid American CEOs giving perfect speeches seem to be so lucky & privileged. Isn’t it? However, nothing is further from the truth. People often tend to ignore their struggles. The true story of Howard Schultz, his stories & his journey to success: 1) He was born in 1 bedroom public housing…
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In sales, should one be a moonstruck lover while chasing customers who aren’t signing?

In sales cycles, a common situation is of customers agreeing on everything but postponing the signing. Everything is there- the budget & the need. But just making up the mind is the biggest issue. In such a situation, as a salesperson should one feel like a jilted lover & walk off or keep chasing?Well, neither!The…
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๐—ช๐—ต๐—ฎ๐˜ ๐˜€๐—ฎ๐—น๐—ฒ๐˜€ ๐—น๐—ฒ๐—ฎ๐—ฑ๐—ฒ๐—ฟ๐˜€ ๐—ฐ๐—ฎ๐—ป ๐—น๐—ฒ๐—ฎ๐—ฟ๐—ป ๐—ณ๐—ฟ๐—ผ๐—บ ๐˜๐—ต๐—ฒ ๐—ฏ๐—ถ๐—ด๐—ด๐—ฒ๐˜€๐˜ ๐—ฒ๐˜ƒ๐—ฎ๐—ป๐—ด๐—ฒ๐—น๐—ถ๐˜€๐˜ ๐—ผ๐—ณ ๐˜๐—ต๐—ฒ๐—บ ๐—ฎ๐—น๐—น โ€“ Guy Kawasaki!

It was 1983, Guy travelled across the US with two Macs. His learnings from his evangelism captured in his book #WiseGuyLessons: “๐˜ ๐˜ง๐˜ช๐˜จ๐˜ถ๐˜ณ๐˜ฆ๐˜ฅ ๐˜ฐ๐˜ถ๐˜ต ๐˜ต๐˜ฉ๐˜ข๐˜ต ๐˜ฎ๐˜ข๐˜ณ๐˜ฌ๐˜ฆ๐˜ต๐˜ฆ๐˜ณ๐˜ด ๐˜ญ๐˜ช๐˜ฌ๐˜ฆ๐˜ฅ ๐˜ฆ๐˜น๐˜ฑ๐˜ข๐˜ฏ๐˜ฅ๐˜ช๐˜ฏ๐˜จ ๐˜๐˜› ๐˜ถ๐˜ด๐˜ข๐˜จ๐˜ฆ, ๐˜ค๐˜ฐ๐˜ฅ๐˜ฆ๐˜ณ๐˜ด ๐˜ญ๐˜ช๐˜ฌ๐˜ฆ๐˜ฅ ๐˜ต๐˜ฉ๐˜ฆ ๐˜ณ๐˜ช๐˜ค๐˜ฉ ๐˜ต๐˜ฆ๐˜ค๐˜ฉ, & ๐˜ฒ๐˜ถ๐˜ข๐˜ฏ๐˜ต๐˜ด-๐˜ต๐˜บ๐˜ฑ๐˜ฆ๐˜ด ๐˜ธ๐˜ข๐˜ฏ๐˜ต๐˜ฆ๐˜ฅ ๐˜ต๐˜ฐ ๐˜ข๐˜ท๐˜ฐ๐˜ช๐˜ฅ ๐˜ฐ๐˜ท๐˜ฆ๐˜ณ๐˜ฅ๐˜ฆ๐˜ฑ๐˜ฆ๐˜ฏ๐˜ฅ๐˜ฆ๐˜ฏ๐˜ค๐˜ฆ ๐˜ฐ๐˜ฏ ๐˜๐˜‰๐˜”. 1 ๐˜ฐ๐˜ง ๐˜ต๐˜ฉ๐˜ฆ๐˜ด๐˜ฆ 3 ๐˜ด๐˜ต๐˜ฐ๐˜ณ๐˜ช๐˜ฆ๐˜ด ๐˜ถ๐˜ด๐˜ถ๐˜ข๐˜ญ๐˜ญ๐˜บ ๐˜ณ๐˜ฆ๐˜ด๐˜ฐ๐˜ฏ๐˜ข๐˜ต๐˜ฆ๐˜ฅ ๐˜ฎ๐˜ถ๐˜ค๐˜ฉ ๐˜ฎ๐˜ฐ๐˜ณ๐˜ฆ ๐˜ต๐˜ฉ๐˜ข๐˜ฏ ๐˜ต๐˜ฉ๐˜ฆ ๐˜ฐ๐˜ต๐˜ฉ๐˜ฆ๐˜ณ…
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How can an introvert thrive in an extroverted world?

Introverts are described as quiet & reserved, who are scared or don’t want to speak with strangers. So, how can an introvert, eager to make a mark in the world, work on their introversion, go out, impress & seek approval? Getting into a networking group, forcibly pumping hands- the nine yards really doesn’t work. Dale…
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Smarketing: Why are my MQLs going up while my SQLs are going down?

One question I have been getting all thru my 20+ years of smarketing career is why are marketing-generated leads numbers trending up but the real opportunities coming down? Some real & uncool reasons no one told you: 1. Someone downloading a well-produced infographics/cat video doesn’t a lead make. Ease of marketing automation & increased volume…
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