The path of generating a sales pipeline from Social Media was never easy. There are 6 things you need to do to get Social Selling to work: 1) Research and do your Account Based Marketing2) Like /comment/ share sincerely before connecting3) Send highly personalised connection requests4) Start sharing content that the prospect can use5) Like/comment/share…
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Here are some tips to make your Account Based Marketing work (and no – you don’t need any fancy ABM software for that)! In Large Account Selling – ABM is the golden key that opens the revenue vault. Here is our take on how you can succeed in ABM:1. If LinkedIn is not front and…
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Dale Carnegie said something on these lines: ‘the person you are pitching to doesn’t even have 1% of his mind occupied by your pitch the second after she/he has met you’. She/he has his job to keep, her stakeholders to please, and his family to get back to. Here is our take on how you…
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How can you combine sales and marketing tactics for success? One of the biggest mistakes that CEOs who are starting out make is over-reliance on a star salesperson or solely on digital means. They may also resort to spamming their way to infamy. “There are not more than five musical notes, yet the combinations of…
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When we were training our internal Sales and Telemarketing teams in selling large ticket ERP, we had a joke: 1. Target companies that are doing quite well – they have the cash flow to afford your solution. 2. Target companies that are doing very badly – their management will need to do something drastic to…
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