Author: administrator

Most important Sales Book to read

Aditi Chaurasia asked for recommendations on top sales books to read. Here’s my ‘fab five’ list: Start with ‘Predictable Revenue’ – Aaron Ross and Marylou Tyler wrote a book based on Salesforce’s enterprise sales success with real life examples of how to setup sales teams & make them effective. Another must read book is ‘Lead Generation…
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What if Amitabh Bachchan followed you on Twitter? Psst… he might be doing it!

What would you do if Amitabh Bachchan were to follow you on Twitter? This is not a clickbait. The Big B who has 32.9 Million followers is suddenly following 1487 profiles on Twitter. Majority of these additions are believed to have happened in the last week.  If you are a tweep of some standing and…
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How to enable Social Selling in your Sales Org.?

Framework Summary Are you convinced that Social Selling is the way to go – and want your entire sales team upto speed &  enabled in Social Selling? Some ideas & a basic framework to enable Social Selling in your sales organisation: Understand 4 stages of Social Selling journey at a personal level: Beginner => Professional…
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Target Market selection while selling SAAS

Don’t go barking up the wrong tree while selling SAAS! 3 pieces of advice on target market selection while marketing/ selling tech. Dont sell ‘only SAAS’ or ‘naked SAAS’  to large enterprises. Even if they buy – the selling cycle will be long &  customization & integration will make it very difficult. Sell SAAS +…
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That elusive sales rain-maker is a figment of your imagination

Are you searching for that elusive rain-maker salesperson to bring in multi-million dollar deals, for your company to survive? That person who has a high power rolodex and magically pulls deals from nowhere that takes you on the path of prosperity & million dollar bank accounts? Sorry to break your bauble – but such persons…
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