Category: Uncategorized

Do quota-crushers, hunters and lone wolves make great salespersons?

Did you think quota crushers, hunters and lone wolves make great salespersons? Guess what – radically different skills are in order! Technologists, delivery experience, highly analytical, problem solvers and storytellers are as important as ever. Graham Hawkins, blogging on a Salesforce state of sales research identifies the following skills as most important:1) Teachers – ability…
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How to prevent prospects from going silent

There’s something in the buyer psyche that’s part feudalistic, part inability to say NO, and part pester avoidance behaviour. These are contributors to a buyer’s act of going silent. However, this doesn’t need to be the case. The golden rule to foster and sustain lasting relationships is to treat customers the way you want to…
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How you can be a sales partner and sell a solution to your CXO network

How you can be a sales partner and sell a solution to your CXO network?This is the most common ask from many CEOs of Tech SAAS/Service/Product companies. Many people who offer Sales as a Service and Outsourced Sales Services know that business isn’t exactly booming for them.There is a reason for the disparity between demand…
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Do you think B2B marketing internationally (say in the USA) is very different from marketing domestically?

One big learning we get when talking with international peers is – we see the world of B2B marketing converging worldwide. Ruth Stevens talk about US B2B marketing trends: 1. marketing priority by far – increasing sales leads-CHECK 2. Millenials enter the buying group & influencing buying-CHECK 3. Number of decision makers increasing – CHECK…
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