How to enable Social Selling in your Sales Org.?

Framework Summary

Are you convinced that Social Selling is the way to go – and want your entire sales team upto speed &  enabled in Social Selling? Some ideas & a basic framework to enable Social Selling in your sales organisation:

  1. Understand 4 stages of Social Selling journey at a personal level: Beginner => Professional => Extrovert => Content Thought leader => Maestro – and become the maestro yourself.
  2. Understand how the 4 stages of Social Selling impact the core sales processes: CRM & automation, Content, CPQ, Outreach + influence + progress, intelligence, measurement.
  3. Draw out new sales processes to reflect the changes – keeping measurement & KPIs at the core.
  4. Offer training & mentoring to teach the sales team. Or better still gamify the experience.
  5. Integrate at the end using technology. Remember tech. flows should support business processes – not the other way round!

#LeadStrategusSocialSelling

LinkedIn Article expanding Social Selling Framework

Enabling Social Selling

#LeadStrategusSocialSelling

 Slideshare deck explaining why & how of  enabling Social Selling 

Enabling Social Selling – Why? How 10 Lessons?

 

Share on facebook
Facebook
Share on twitter
Twitter
Share on linkedin
LinkedIn
Share on whatsapp
WhatsApp

Leave a Reply

Your email address will not be published. Required fields are marked *

Post comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Share this post

Share on facebook
Facebook
Share on twitter
Twitter
Share on linkedin
LinkedIn
Share on whatsapp
WhatsApp

Recent articles