Here are 5 tried-and-tested lifehacks for founders and marketers to get the word going with no expenses involved: We are living in the sharing & DIY economy. How many of these tactics are you using? 1. Sign up to be a ‘source’ free of charge on Help a Reporter Out (HARO) – to get a…
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How can you understand your company’s SMarketing culture and move the needle? B2B companies end up being one of these 3 – outbound, inbound, or ‘statsis’-bound. They may try balancing but usually end up having a culture that tips towards being either inbound, or outbond, or god-forbid – stasis-bound. Inbound – led by thought leader-CEOs,…
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