Why its time to be unscripted, honest, & raw – & dare one say a bit ‘bitchy’ in your Social media communication? It probably started in 2013 when the then T-Mobile CEO John Legere junked his written down script at the CES show when the audience asked what was on his mind. In the heat…
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KPMG estimates that there is a 39B$ market for Indian brands going global. Is #digitalsales the missing link preventing us from that market? A video that has stuck with me since my intl. MBA days for over 20 years is a black-and-white grainy video of a James Bond type CEO getting into a British Airways…
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3 bugaboos SAAS founders should avoid when planning for Sales: As we get ready for a month-long SAAS GTM & Sales Engineering exercise for a client, we should get reminded of our first SAAS sale that happened 12 years back. While our world is getting SAASified SAAS founders are often flying dark on key sales…
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We live in an era where wanting to be a freelancer/founder is natural. Some lessons from to live by: #1 Relish the freedom! When we can work from anywhere, why be a slave to an expensive home EMI? #2 Started earning now? Put 1.5 lakhs in PPF today. Our future selves will thank us for…
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SAAS is eating the world. Lots of entrepreneurs are tackling unsolved business problems or ‘so far solved by using services’ – into SAAS products. Plus if you have a background & have traction – getting funding is not that difficult. Here’s the answer: #1 Demand generation is what we can enjoy doing most & believe…
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