Why choose LeadStrategus for Event Discovery & Ranking?

Dedicated event universe and ranking proposition. Event selection is treated as a GTM decision, not just a directory search. The product creates the starting point for buyer matching and meeting generation.

ExpoToFunnel

Event Discovery & Ranking

Find the shows where your ICP actually concentrates

Talk about Event Discovery & Ranking Book a strategy call

Where Event Discovery & Ranking sits in the revenue engine

Decide (this service)
Discover (this service)
Prioritise
Position
Engage
Meet
Convert
Learn & scale

What is the service?

ExpoToFunnel helps companies identify and rank relevant trade shows using an indexed event universe and ICP relevance, creating a more deliberate event-selection process.

Why is it important now?

Event calendars are huge and budgets are finite. Choosing the wrong event can waste travel, booth and sales capacity before outreach even begins.

Why LeadStrategus?

Dedicated event universe and ranking proposition.
Event selection is treated as a GTM decision, not just a directory search.
The product creates the starting point for buyer matching and meeting generation.

Case studies

All case studies

Enterprise Software · United StatesSample case study

A conference that produced meetings, not badge scans

The company sponsored the same conference every year and came home with a stack of badge scans and no pipeline.

target companies reached: 280; target companies reached
meeting requests: 18; meeting requests
qualified meetings vs. attendance alone: 5×; qualified meetings vs. attendance alone

Read the case study

Industrial Technology · EuropeSample case study